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Digital technologies and consequently digital transformation reshapes every aspect of businesses today. The era of digital customer experience is here and is not limited to the business website servicing the needs of its customers. More and more companies are transforming themselves around the idea that their proposition value goes beyond their products and into the total …

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Using Lego as a design thinking artefact enhancing the experience and outputs from collaboration and co-creation! How is it that a child’s toy, has become a serious strategy tool used by some of the worlds best known organisations?

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What is Design? It’s about business. It’s about people. It’s about technology. It’s now about digital technology — which touches a lot of people. And it’s now about a lot of people unlike yourself since it is in the millions of people. Because it involves so many people today, design responsibly. Here are key observations from 2017 design in technology report:  

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As a service design and digital consultant with an accent in visual storytelling I pay close attention to the ever-changing trends of design, on and offline. With the new year approaching there are more and more articles out there elaborating on some of the most prominent trends in visual communication, service and web design for …

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Think big, really big, and look at a broader picture related to user experience to enable a dynamic story telling and sharing through digital interactions. Story telling format engages up to 7 areas of human brain, making stories more memorable than stats and facts.

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Adapting your organisational strategy to digital & physical fusion offers your customers a seamless, intuitive, enjoyable and engaging experience. Speak to the millennial generation in their mother tongue – digital.   To consumers the real and virtual worlds are becoming one, especially to the millennial generation. In Western Europe, one in two citizens owns a smartphone. Through mobile devices our …

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Scandinavian design in general is known for being simple, minimalistic and focused on user experience: from modern architecture, IKEA furniture, Volvo cars, interior design, to some of the coolest websites online. The simplicity and design patterns were also incorporated by Apple when designing its flagship products and packaging for hardware and software. It was a …

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